How An SVP’s Listing Accrued 127 Signed CAs in 24 Hours
Category: Success Stories
Meet Landan Dory
Landan Dory, Senior Vice President at Partners Real Estate and 2024 Crexi Broker Award Winner, specializes in selling net lease investment properties, RV and Mobile home parks, and completing 1031 exchanges as a tax-sheltering/estate-planning tool. After starting his broker career in 2017, Mr. Dory has successfully transacted over $250 million in commercial property sales in 21 states nationwide.
Painting the Scene
Early on in his career, Mr. Dory needed to build his network and establish his reputation in the industry. Scouring multiple CRE sites for viable buyers drained fiscal and personnel resources, making it challenging to cultivate qualified leads for his listings.
After hearing about Crexi from several fellow brokers, Mr. Dory signed up for a free account. He posted a few listings and successfully gained strong leads and engagement from potential buyers right off the bat. Following a few months of success, when a partner at Avison Young showed him the functionality gained by switching to PRO, it was a no-brainer.
"We get tens of thousands of impressions, page views, and consistent offers – nearly 15-20 offers per listing – all generated through Crexi. I don't even consider [using] other platforms anymore."
National Exposure: One recent property - an unpriced RV Park for sale in Austin, Texas – accumulated 57 signed CAs in the first hour of listing and 127 CAs signed in the first 24 hours. Since joining Crexi PRO in June 2020, Mr. Dory immediately saw tangible improvements in lead generation and deal volume, with 85 sales and counting solely through Crexi's platform.
All-in-One Lead Tracking: The highly detailed lead information and comps data, organized in a user-friendly interface, saves Mr. Dory time, providing a compelling edge in pitching new clients and impressing current ones with the platform's in-depth transparency into each listing's performance.
Business Development: Crexi PRO has not only helped Mr. Dory with current deals, but also helped to establish his brand and build relationships with potential future clients. With access to ownership and lead's contact information, his team can build relationships right off the bat and close more deals.
In their lifetime as PRO users, Mr. Dory and the Partners team have earned:
"Not using PRO makes less sense than not using a CRM; you're at such a huge disadvantage. From a broker's perspective, Crexi is just top-notch, there's nothing even close that does what Crexi does.”
Interested in learning more about Crexi PRO? Check out our broker plans.