How a Houston Managing Principal Earned 63K+ Leads with Crexi

Meet Mike Spears, SIOR, CCIM

Managing Principal at Lee & Associates’ Houston office, with an established career spanning over 22 years and $1.5 billion in transaction value. Mr. Spears specializes in the greater Houston area, focusing on industrial property, land, and investment sales. He also serves on the Board of Directors for Lee & Associates Corporate and was a Crexi Broker Award Winner in 2023.

Painting the Scene

Responsible for managing team-wide sales and advisory volume levels in Lee & Associates-Houston, Mr. Spears required technology tools that would allow his brokers to optimize their efficiency, cut operational bloat, and provide wide-reaching exposure to his listings. He first heard about Crexi from a colleague, and on their strong recommendation, took a demo to learn more about Crexi PRO. He was immediately wowed by the tools’ potential. 

After signing up most of his Lee & Associates team in September 2021 and learning the ins and outs of Crexi’s features, Mr. Spears’ office has enjoyed a soaring volume of inbound, high-volume leads and improved time-saving. Most importantly, they’ve harnessed the ability to spin interested leads into new contacts, building relationships that have resulted in multiple closed investment and leasing deals from a single listing.

“Crexi clearly differentiates itself with its quality of leads and how it provides leads. It saves us time, it’s easy to use – we can always find the information we’re looking for, and [the platform] gets updated frequently!”

High-Quality Leads: Crexi’s platform delivers qualified, high-value leads by pairing machine learning technology with real-time user behavior to serve potential clients the listings most relevant to their searches. This means the viewers who click on Mr. Spears’ properties are much more likely to submit offers, saving all parties time and effort. 

Simplified Operations: Through Crexi’s easy-to-use listing and marketing tools, Mr. Spears and his team can quickly send off compelling marketing emails and understand current listings’ positions in deal flow, allowing them to focus on making calls and other high-value actions while minimizing wasted time on operational slog. 

5-star Customer Support: When Mr. Spears’ team needs help, Crexi’s client success team will quickly work to find a solution and implement fixes. Among many tech companies with automated support systems, Crexi strives to treat clients with respect and dedicated, human attention – “Nothing but stars, don’t ever change it!”

In their lifetime using Crexi, Mr. Spears’ team has achieved:

“I’ve done so many deals off of people looking at Crexi. I get their contact details, follow up with them, talk to them about other properties, and by the end of the conversation, have half a dozen deals out of one look! To those still on the fence […] It’s worth it and you should do it.

Brokers – find out how you to close more deals and save time with Crexi PRO.