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How a Land Specialist Created a New Market Niche with PRO

Category: Success Stories

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Meet Schuyler “Sky” Pulford

A top-producing commercial real estate agent at RE/MAX in the Greater Houston area, with 34 years of experience and over $300 million in commercial brokerage sales and leasing. Pulford partners with industrial, land, retail, self-storage, hospitality, and NNN investors/users and represents leasing clients in office, industrial, and retail.

Painting the Scene

Pulford first learned of Crexi in 2018 after researching an alternative CRE marketplace and listing platform with better functionality and a better price point than the existing competitors. Pulford immediately recognized Crexi’s value in terms of efficiency, national exposure, and powerful listing management tools.

Over the years, particularly during the pandemic, Pulford began working with landowners to convert their sitting property into leasable yards. Using Crexi to gauge interest and source viable leads, he’s created a specific land-yard storage niche in the Houston market, establishing himself as a market expert, and maximizing his business volume. 

“[Leads from] Crexi are more qualified than competitors – you get more tire-kickers elsewhere, but the folks on Crexi are in the know […] it’s the savvy platform. All of my listings are on Crexi, and about 50% of my business comes from here.”

After six years of working with Crexi’s PRO tools, Mr. Pulford recognized the time optimization and operational efficiency afforded him. His favorite features include: 

Accessible, Accurate Data: Crexi’s PRO subscription unlocks access to accurate ownership information and property records, comps, and listing data, saving Pulford hours of time putting together potential land deals for his clients. 

High-quality Leads: Pulford benefits from access to Crexi’s focused and knowledgeable user base, full of high-quality leads who are ready to do business instead of window shop. 

Simplified Functionality: “I love how easy the platform is to use; everything takes way less time than competitors.” Pulford benefits from easy-to-use tools that cut down on operational bloat, create marketing materials, connect with leads, and manage his listings with a few clicks.

With Crexi PRO, Pulford achieved:

“Crexi [is] substantially better at providing detailed information than anyone else. Things like ownership, more details on property description, you can actually see pictures of the property location on the website instead of putting the address into Google […] I highly recommend people use Crexi – try it; you’ll like it!”

Maximize your business and own your specialty with Crexi PRO – learn more here.

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