How a Texas Landlord Attracted 126% More Leads Annually

Meet Anthony Trollope

CMO of Silver Star Properties REIT, Inc., a top commercial landlord in Texas. The team sets itself apart with a white-glove service commitment to its tenants across the most exclusive class-A properties. The Silver Star Properties team has extensive experience acquiring, owning, managing, and leasing across the commercial office, retail, light industrial, self-storage, and warehouse properties. 

Painting the Scene

Mr. Trollope first heard about Crexi in early 2021 after seeking a commercial real estate technology tool that could help streamline business and tackle his biggest challenge: finding qualified leads. After the pandemic, Silver Star Properties took a demo with Crexi and decided to give it a shot, starting with a single PRO seat. He kep his expectations neutral and was subsequently blown away as Crexi’s listing platform helped Silver Star produce 126% more leads in the 2021-2022 cycle.

“(We were impressed with) the number of leads produced by this channel. In 2022 we over doubled our leasing leads compared to 2021 and knew we needed to make a larger investment (in Crexi) to gain greater exposure across more of our properties.” 

Following this success, Mr. Trollope’s team took the leap in 2022. Silver Star Properties expanded its user capabilities from one seat to seven to take even more advantage of the market exposure Crexi offers. Since 2020, the Silver Star Properties team has benefitted from:

Heightened Lead Quality: Thanks to national exposure and machine-learning-powered search functionality, Silver Star Properties not only marketed their listings to a considerable lead pool but also gained access to the most qualified leads ready to make their next move.

User-Friendly Tools: Silver Star Properties gravitated towards Crexi due to its user-friendly listing and marketing tools, which are designed to simplify operations and allow brokers to focus on what they do best: closing more deals.

Hands-On Product Support: In Crexi, Silver Star Properties gained a dedicated technological partner with a responsive client success team and iterative product support that regularly updates and improves Crexi tools.

In two years, Crexi PRO has helped Silver Star Properties achieve:

“Many other platforms require countless hours of sifting through unqualified leads, wasting time. Crexi is a user-friendly platform designed to save you time and money. We can attest, the results have reflected that mission.” 

Brokers – find out how you can attract thousands of qualified leads with Crexi PRO.