Kyle Inserra explains restaurant real estate strategy, site selection, lease negotiation, and data-driven growth for franchisees and operators.

In this episode of the Crexi Podcast, host Shanti Ryle sits down with Kyle Inserra, a veteran in the restaurant industry and commercial real estate (CRE) advisor. They discuss the journey from Wall Street to culinary school and ultimately into CRE. Kyle talks about his experience in restaurant operations and brokerage, the importance of real estate strategy for restaurant growth, and his entrepreneurial venture, 10Rep. 

The conversation covers the challenges and insights associated with scaling restaurant brands, the impact of AI in CRE, and the evolving dynamics of the restaurant real estate market. He also shares advice on profitability, effective site selection, and building a strong brand presence on social media.

• Welcome to the Crexi Podcast
• Meet Kyle Inserra of 10Rep
• Kyle's Journey from Wall Street to Culinary School
• Transitioning to Commercial Real Estate
• Lessons Learned in the Restaurant Business
• The Importance of Data in Restaurant Real Estate
• Introducing 10Rep: A System for Restaurant Growth
• Scaling 10Rep and Client Success Stories
• The Role of Social Media in Restaurant Expansion
• Focusing on Emerging Franchise Brands
• Challenges with Franchise Clients
• Educating Franchisees and Overcoming Industry Hurdles
• Landlord Objections and Franchisee Success Strategies
• Current Restaurant Real Estate Market Overview
• Impact of Delivery Services on Restaurant Site Selection
• The Role of Ghost Kitchens
• AI in Restaurant Real Estate
• Exciting Trends and Future Outlook
• Rapid Fire Questions and Closing Remarks

Watch “Kyle Inserra: Bridging the Gap Between Real Estate & Restaurant Franchises” on YouTube

Kyle Inserra is a restaurant industry veteran and commercial real estate advisor focused on helping restaurant brands grow smarter through real estate strategy. With more than 20 years of experience spanning both operations and brokerage, Kyle brings a unique perspective to site selection, lease negotiation, and franchise expansion planning. He works closely with independent restaurant operators and multi-unit franchisees, combining market data, local insights, and an operator’s mindset to guide long-term growth.

As the founder of 10Rep, Kyle provides outsourced real estate representation to emerging restaurant brands, offering tailored support without the cost of a full in-house team. His work is informed by a deep understanding of how real estate decisions impact profitability, and his mission is to level the playing field for restaurant tenants through education, data access, and strategy. Kyle also hosts the Closed Monday and Commercial Real Estate School podcasts, where he interviews operators, developers, and executives on scaling with less risk.

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