How Valbridge Property Advisors Unlocked Hard-to-Find Market Data Using Crexi Intelligence

Success Stories

The Crexi Team

April 24, 2025

two business professionals with calculators, clipboards and documentation performing an appraisal

Meet Valbridge Property Advisors

Valbridge Property Advisors is a nationally recognized commercial real estate valuation and consulting firm. While operating under a national brand, individual offices retain local ownership and market specialization.

Josh Folland’s group focuses on the Minneapolis–St. Paul metro and supports clients across the Upper Midwest, including offices in Kansas City, St. Louis, Indianapolis, Fargo, and Portland. Their clients range from banks and lenders to attorneys and property owners, with valuation needs spanning every commercial asset type.

Painting the Scene

Appraising commercial real estate in non-major metro areas presents a recurring obstacle: lack of reliable, accessible data. For second-tier or rural markets—such as Fargo outstate Indiana, or small towns in the Midwest—traditional platforms often fall short in coverage or granularity. While evaluating properties in these areas, Josh’s team repeatedly ran into data gaps—particularly with offering memorandums, sales comps, and lease terms that were either outdated or unavailable elsewhere.

Josh and his team first discovered Crexi through a simple Google search while researching properties in Fargo. After seeing its consistent value, the occasional usage of free property records evolved into a full Crexi Intelligence subscription .

“The [Intelligence] data—the first-person data in the listings—is the best. Navigating through and finding those little gold nuggets of hard-to-find data, like offering memorandums, is where the platform really stands out.” - Josh Folland

For Valbridge, Intelligence became a reliable and cost-effective resource for sourcing property-specific insights directly supporting their appraisals.

Key Benefits

Access to Critical Documents in Underserved Markets: Crexi Intelligence has become an essential source of listing information and offering memorandums—especially in rural and secondary markets like Fargo, where other platforms often don’t maintain reliable data. Josh noted, “It’s become a really good source for offering memorandums that you can’t find anywhere else.”
Relationship Building Through Transparent Data Use: An unexpected benefit came through Crexi’s visibility features. When Josh’s team downloads an OM, listing brokers are notified—often prompting outreach. While Valbridge isn’t a buyer, these interactions lead to meaningful broker relationships and deeper insight into local market conditions. “Now that we’re on the phone, let’s talk about what you’re seeing in the market… it’s helped us develop those relationships better.”
More Reliable Appraisals With Expanded Market Comps: From comps and lease data to ownership information, Intelligence provides valuation-critical data in one place. Appraisers on Josh’s team use Crexi to track down the latest comps—both from listings and post-closing—improving the accuracy and depth of their evaluations across multiple markets.