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29333720
29333690

1489 I 35 N Frontage Rd, New Braunfels, TX 78130

SR
TX 9009637, CA 02101543 (+42)
ParaSell Inc
SP
CA CA DRE# 01708267
Apex Lodging Advisors
Listed by ParaSell Inc, Apex Lodging Advisors
$4,200,000
163 days on market
Updated 16 days ago

COMFORT SUITES NEW BRAUNFELS, TEXAS

Details
Property Type Hospitality
Sub Type Hotel, Motel
Square Footage 33,300
Keys 61
Price per SqFt $126
Broker Co-Op Yes
Year Built 1996
Buildings 1
Stories 2
Acreage 4.330
Investment Type Value Add
Ownership Fee Simple

2 STORY WITH ELEVATOR - BILLBOARD INCOME - EXTRA LAND TO EXPAND OR BUILD

Marketing description

MOTIVATED SELLER

The Comfort Suites New Braunfels, TX presents an opportunity to acquire a nationally branded, all-suite hotel located in a well-established Central Texas market. The property operates under the Comfort Suites brand, part of Choice Hotels International, and benefits from strong consumer recognition and a proven reservation platform.

New Braunfels is a high-traffic leisure destination supported by outdoor recreation, family attractions, and regional tourism, while also benefiting from its location along the Interstate 35 corridor between San Antonio and Austin. This positioning allows the property to capture demand from leisure, transient, and business travelers throughout the year.

The hotel features an all-suite layout, providing broad guest appeal across multiple travel segments. The offering is suitable for an owner-operator or investor seeking a branded hospitality asset with market presence and flexibility within the Choice Hotels system.

Investment highlights

  • Additional Land for Expansion or Development
  • The property includes excess land, offering potential for future expansion or additional development, subject to zoning, municipal approvals, and franchise requirements.
  • On-Site Billboard Income
  • An on-site billboard provides supplemental income, contributing additional non-room revenue to the property.
  • Comfort Suites Brand Affiliation
  • Operates under the Comfort Suites flag, an upper-midscale brand within the Choice Hotels International portfolio, offering national brand recognition and centralized reservation support.
  • Strategic Central Texas Location
  • Located in New Braunfels with convenient access to Interstate 35, connecting the San Antonio and Austin metro areas.
  • Established Tourism Market
  • Benefits from consistent visitation driven by outdoor recreation, family attractions, and regional events.
  • All-Suite Hotel Product
  • Suite-style accommodations appeal to families, extended-stay guests, and group travelers, supporting broad market demand.
  • Owner-Operator or Investor Opportunity
  • Suitable for experienced hospitality owners seeking a branded asset with operational and branding flexibility.
  • Business-Friendly Texas Environment
  • Texas’ favorable tax structure and pro-business climate support long-term investment considerations.

Listing Contacts

SR
TX 9009637, CA 02101543 (+42)
ParaSell Inc
SP
CA CA DRE# 01708267
Apex Lodging Advisors
Listed by ParaSell Inc, Apex Lodging Advisors

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Zoning

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C-3 CommercialGeneral CommercialCommercial District
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Last updated Apr 30, 2026 For deeper zoning details, reports are available at Zoneomics

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Additional Information

Name
Scott Reid
License
9009637
Brokerage
ParaSell, Inc.
Title
Broker of Record
Name
Scott Reid
License
9009637
Brokerage Phone
(949) 942-6578
*All information is deemed reliable but not guaranteed. Buyer to verify all information.
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