1731 Williams Hwy
Prime Commercial Redevelopment Opportunity | 1.36-Acre Assemblage | Williams Hwy Corridor
Marketing description
Prime Commercial Redevelopment Opportunity | 1.36-Acre Assemblage | Williams Hwy Corridor
A rare, unified redevelopment site in the heart of South Grants Pass — where GC-zoned highway frontage meets meaningful rear depth and residential entitlement potential on a single, contiguous assemblage under common ownership.
Located on Williams Hwy (OR-238), the primary commercial artery connecting South Grants Pass to the downtown core, this two-parcel site benefits from over 15,900+ average daily trips and immediate proximity to established national and regional retailers including Safeway, Fred Meyer, Dollar General, and Grocery Outlet. Sites exceeding one acre along this corridor have become increasingly scarce, and this assemblage represents one of the last available opportunities of meaningful scale.
The 0.96-acre GC frontage parcel (1731 Williams Hwy) delivers approximately 150 linear feet of direct highway exposure and is zoned General Commercial — permitting professional/business offices, retail trade, medical and health services, food and beverage, and service commercial uses. The adjoining 0.40-acre R-3 rear parcel (118 SE Grandview Ave) is where this assemblage separates itself from a typical highway commercial offering.
Zoned R-3 (high-density residential), the rear parcel carries its own development optionality that a discerning buyer should not overlook. The straightforward application is to utilize this depth for parking, drive aisles, service circulation, and stormwater management — functional requirements that routinely constrain development on shallower corridor sites. However, a developer with broader vision may find meaningful value in the residential entitlement itself. The R-3 designation could support a complementary residential or mixed-use component — think workforce housing, a live/work configuration, or a small multifamily pad positioned behind a commercial anchor — creating a development that generates multiple income streams from a single land basis. Buyers are encouraged to engage directly with the City of Grants Pass planning department to explore the full range of permitted uses and any available rezoning or planned development pathways.
The existing ±1,817 SF structure on the GC parcel is a former residence that has most recently served commercial purposes — previously occupied by a retail tenant operating an antique and thrift business. The structure is functional in character and may require some work prior to reoccupancy; prospective buyers are encouraged to conduct their own inspection and due diligence to assess current condition and renovation scope. For a buyer with a longer development timeline — working through permitting, design, or financing — the structure represents a tangible opportunity to generate interim rental income and offset carrying costs while the larger redevelopment vision is advanced. It is not expected to represent the long-term highest and best use of the site, but it need not sit idle in the meantime.
Together, the combined 1.36-acre footprint — with dual street access, a commercially zoned highway frontage, and an R-3 rear parcel with both practical and entitlement value — offers a development canvas that is genuinely uncommon along this corridor. Ideal buyer profiles include medical and retail developers, owner-users, mixed-use visionaries, and 1031 exchange buyers seeking a well-positioned, ready-to-permit site in a growing Southern Oregon market.
Investment highlights
- Strategic 1.36-Acre Assemblage: Two contiguous parcels under common ownership sold together — one of the last available sites of meaningful scale along the Williams Hwy corridor.
- High-Visibility High-Traffic Corridor: ±150' of direct frontage on Williams Hwy (OR-238) with 15,900+ average daily trips and immediate proximity to Safeway, Fred Meyer, Dollar General, and Grocery Outlet.
- Dual-Street Access: Primary ingress/egress off Williams Hwy with secondary access via SE Grandview Ave — a street-to-street configuration that resolves the circulation challenges common to corridor redevelopment sites.
- Versatile Commercial Zoning: General Commercial (GC) zoning supports a broad range of uses including medical and health services, professional and business offices, retail trade, food and beverage, and service commercial.
- R-3 Rear Parcel — More Than Just Parking: The 0.40-acre high-density residential rear parcel supports parking, circulation, and stormwater for commercial development — but also carries independent entitlement potential for a residential or mixed-use component. Buyers are encouraged to explore the full range of possibilities with the City of Grants Pass planning department.
- Interim Income Potential: The existing ±1,817 SF structure — a former commercial retail space — offers the opportunity to generate rental income and offset carrying costs while development plans are advanced. Buyers should conduct their own inspection to assess current condition and renovation scope.
- Land-Driven Valuation: Offered at $995,000 reflecting the unified assemblage value — priced on land, not on the existing improvements.
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