EconoLodge - Rawlins, WY
Hospitality -2.85x Gross Revenue Multiplier | 131 Keys
Marketing description
• 131-room hotel in a proven tourist market
• Prime location: Less than 1 hour from Medicine Bow National Forest and 45 minutes from the Wyoming Red Desert
• Strong financial momentum: 2025 revenue up $142,836 YTD (as of June 30) vs. same period last year
• Attractive pricing: Offered at 2.85× Gross Revenue Multiplier (3-year average) for a competitive entry point
• Reliable demand drivers: Outdoor recreation, sightseeing, and regional events
• Diverse market capture: Positioned for both leisure and group travel in a steadily expanding market
CHOICE HOTELS
Choice Hotels International is a hospitality company that owns and operates several hotel brands, including EconoLodge. It was founded in 1939 by seven Florida-based motel owners and is headquartered in Rockville, Maryland, USA. Choice Hotels International operates in the lodging and hospitality industry, providing a wide range of accommodation options for travelers, including economy, mid-scale, and upscale hotels. Choice Hotels International is a publicly traded company and is one of the largest hotel franchisors in the world, with thousands of hotels across over 40 countries.
Investment highlights
• 131-room hotel in a proven tourist market
• Prime location: Less than 1 hour from Medicine Bow National Forest and 45 minutes from the Wyoming Red Desert
• Strong financial momentum: 2025 revenue up $142,836 YTD (as of June 30) vs. same period last year
• Attractive pricing: Offered at 2.85× Gross Revenue Multiplier (3-year average) for a competitive entry point
• Reliable demand drivers: Outdoor recreation, sightseeing, and regional events
• Diverse market capture: Positioned for both leisure and group travel in a steadily expanding market
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