Property History
Property Type
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Marketing Description
HREC Investment Advisors (“HREC IA”) is pleased to offer, to qualified investors, the opportunity to acquire the land site for a proposed Hotel with flexible branding options. The Site is located at 2661 E College Ave, Decatur, GA 30030.
Decatur, Georgia, located just six miles east of downtown Atlanta in DeKalb County, is a historic and vibrant city known for its small-town charm and artsy atmosphere. With walkable, tree-lined streets and a lively downtown filled with shops, restaurants, and events, it attracts a diverse mix of residents, including young professionals, families, and retirees. Furthermore, Decatur’s strong school system, access to MARTA, and proximity to Emory University and Centers for Disease Control make it a very sought-after place to live. As a result, Decatur has the highest home
prices in DeKalb County.
The opportunity to acquire a commercially zoned and fully permitted land site for hotel development in Decatur is extremely rare. Unlike unincorporated areas that can expand more freely, Decatur’s borders are fixed, and most of the land is already developed.
Decatur has strict zoning laws designed to preserve its residential character and historic neighborhoods.
The majority of the city’s land is zoned for low density residential use, which limits the areas where commercial projects like hotels can be built. Residents are highly engaged in local planning and prioritize walkability, small-scale development, and preserving the city’s unique character.
In short, Decatur’s limited land availability for hotel development comes from being a small, built-out city with strict zoning and a strong preservation ethos. The high barriers to entry are a result of limited supply, high demand, regulatory hurdles, and the premium that comes with building in such a desirable and tightly knit community
Investment Highlights
- High barrier to entry for hotel development in Decatur.
- No new supply and limited existing supply. There are only 510 keys of upper midscale to upscale hotels in the market
- Symbiotic relationship with neighboring multifamily/ retail center, providing numerous shared amenities including parking.
- A mile from Downtown Decatur and approximately 20 minutes from Downtown Atlanta, ensuring high visibility and easy access.
- Adjacent to the Avondale MARTA station pedestrian bridge, offering convenient transportation options and connectivity to the broader Atlanta area. MARTA carries 4,300+ daily MARTA riders.
- Walkable from high income Winnona Park.
- Passed by over 29,000 vehicles daily
- Equipped with available connections to stormwater management and municipal sanitary sewer systems, facilitating a smoother development process. Furthermore, the site is proximate to power, domestic water and fire lines.
- Direct transit access to the Hartsfield-Jackson Atlanta International Airport, which carried over 108 million passengers in 2024.
- Highly walkable area surrounded by restaurants, shops, and galleries.
Loan History
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Contact Information
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Property Details
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Comparable Properties
Rental Market Overview
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Clarkston, GA
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