125 Prince Street
Mixed Use | 14,058 SqFt
Marketing description
Purchased by the same current family ownership 86 years ago, Cushman & Wakefield is pleased to offer for sale 125 Prince Street (132 Wooster Street), a freestanding, corner, elevator building located at one of the most premier retail corners in all of Manhattan. This exceptional property, located in the heart of SoHo, presents an unparalleled opportunity for investors and retailers seeking an iconic flagship location.
With over 120’ of wraparound frontage at the northeast corner of Prince and Wooster Streets, 125 Prince Street offers a unique blend of prestige, visibility, and premier co-tenancy – qualities that distinguish it as a trophy asset in one of the world’s most coveted retail submarkets.
Built in 1893 and designed by architect Buchman & Desler, 125 Prince Street’s brick, stone and iron façade offers a striking street presence with southwestern light, thereby creating ample branding opportunities. The property features direct residential elevator access from Wooster Street to the apartments above, as well as an extensive sidewalk vault area in the basement which can be used for storage and mechanicals.
Being a standalone property without a condominium or cooperative structure in-place, the building can be completely redesigned for a range of uses including luxury retail, experiential showrooms, creative offices, private galleries or high-end condominiums.
Investment highlights
Trophy Asset. Opportunities to acquire full buildings of this caliber in SoHo are exceedingly rare. There is a finite supply of standalone corner buildings in SoHo, and even fewer that offer the architectural beauty, location, and flexibility of 125 Prince Street.
Tax Class 2A: The building is designated as Tax Class 2A which caps the increase in the assessed value of the property to no more than 8% per year and no more than 30% in any 5-year period, thereby providing an owner with predictable and sustainable expenses for years to come.
Flagship Potential. With high-ceilings, open floorplates and light on two sides, the property is tailor-made for a flagship retail concept and luxury conversion of the upstairs units. Retailers and investors alike recognize the power of a flagship store in SoHo.
Permanence and Prestige. Ownership of 125 Prince Street establishes your brand as a permanent fixture in New York’s retail scene – a statement of long-term commitment and credibility. The ability to showcase a brand in such a setting elevates reputation, increases visibility, and drives meaningful growth.
A Generational Investment. A legacy purchase that will serve as a foundation for enduring value. The property’s reputation and location mean it will remain relevant and desirable for years to come. Such rarity ensures sustained demand and stability for any buyer.
Market Value and Growth. SoHo’s real estate market is distinguished by its resilience and appreciation. Demand for quality retail and mixed-use properties consistently exceeds supply, driving strong returns for owners. With SoHo retail space at a 10-year low in availability and global brands reaffirming their commitment to brick-and-mortar through new acquisitions, now is an ideal time to buy. The area’s appeal draws both locals and tourists year-round, making SoHo a retail powerhouse. The district is home to flagship stores of global brands, from Louis Vuitton and Prada to Apple and Supreme, each benefiting from the neighborhood’s blend of authenticity and commercial energy. For a buyer, owning a building at 125 Prince Street means joining the ranks of retail’s elite in a location that consistently sets trends and drives value.
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