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27310798
27310812

1100 Hwy 78, Jasper, AL 35504

MC
GA 406685
Avison Young - Atlanta
Listed by Avison Young - Atlanta
$2,800,000
247 days on market
Updated 33 days ago

Red Roof Inn Jasper

Details
Property Type Hospitality
Sub Type Hotel
Square Footage 19,836
Keys 59
Brand/Tenant Red Roof Inn
Year Built 1997
Year Renovated 2023
Stories 2
Acreage 1.600
Zoning O
Parking Spaces 64 spaces
Parking Per SqFt 3.23
Ownership Fee Simple

Renovated, Interstate-Adjacent Economy Asset in the Birmingham DMA

Marketing description

Please do not visit the property or contact hotel staff directly under any circumstances. All tours and inquiries must be coordinated through the exclusive listing broker. Unauthorized contact is a direct violation of the Confidentiality Agreement and may result in disqualification from the acquisition process.

Property tours are available by appointment only. Contact Mihir Chokshi for appointment.

Property Description

Avison Young, as exclusive advisor, presents the Red Roof Inn – Jasper, AL, a 59-room, two-story, exterior-corridor economy hotel located ~40–41 miles northwest of Birmingham with immediate connectivity to Interstate 22 (Corridor X) / US-78—the east–west freeway linking Birmingham to Mississippi.

Converted from a Quality Inn, the hotel completed a comprehensive PIP in 2023—modernizing guestrooms, refreshing the exterior, and upgrading select amenities—positioning the asset for efficient operations and competitive guest appeal. Proximity drivers include Baptist Health Walker Hospital (267 beds) ~3 miles away, generating steady medical and family-visit demand; Lewis Smith Lake and area outdoor recreation, which draw year-round leisure; and a stable base of industrial and service employers within the Jasper area.

Jasper serves as the county seat of Walker County with convenient access off I-22 and a diversified employment base (food processing, metals, wood products, bottling, auto suppliers), supporting consistent transient and project-related stays. Recent public investment in Walker County Public Fishing Lake (entrance/parking/restroom upgrades and a new event space) further enhances the local leisure profile.

Investment highlights

  • Renovated Economy Asset (2023 PIP): Recent conversion and renovations reduce near-term capex and improve guest experience—attractive for owner-operators and yield buyers.

  • Interstate Visibility & Access: Immediate reach to I-22/US-78, the primary Birmingham–Memphis corridor; Jasper is specifically noted along the I-22 route.

  • Diverse Demand Drivers:

    • Healthcare: Baptist Health Walker Hospital (267 beds; 600+ staff)—reliable year-round demand from patients, families, and vendors.

    • Leisure/Recreation: Lewis Smith Lake (≈21,000 acres; 500–640+ miles shoreline) and Bankhead National Forest access support weekend and seasonal demand.

    • Outdoor/Events Expansion: Walker County Public Fishing Lake upgrades include a new event space—incremental group and leisure potential.

    • Education/Workforce: Bevill State Community College (Jasper Campus) contributes visiting faculty, families, and event traffic.

  • Employer Base: Jasper’s industrial/manufacturing roster (e.g., Mar-Jac, Yorozu, Jasper Lumber, Coca-Cola Bottling) provides project, training, and vendors room nights.

  • Operational Efficiency: Exterior-corridor layout, surface parking, guest laundry, and 24-hour front desk enable lean staffing and extended-stay capture.

Listing Contacts

MC
GA 406685
Avison Young - Atlanta
Listed by Avison Young - Atlanta

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