Solares
Hotel Solares - walk to the beach
Marketing description
Positioned a 10-minute walk from the Santa Cruz Beach Boardwalk, Hotel Solares is a recently renovated, 80-room property in one of California's most resilient tourism markets. The hotel features 12 family-size rooms and suites, 3-story hotel, multiple connecting rooms, and full-service manager living accommodations, a turnkey setup for an owner-operator.
Every room offers a private patio or balcony, and spacious layouts comfortably fit two queen or two king beds with room to spare. It's a distinction that earns repeat guests and sets Solares apart from competing properties in the area. Pet-friendly accommodations, a heated pool and two spas, complimentary breakfast, and free parking round out an amenity package that drives strong, consistent demand.
With Santa Cruz tourism buoyed by year-round attractions, a growing UC Santa Cruz, this is a well-located, guest-favorite asset with real upside for an investor ready to unlock its full potential.bSeller will review and consider all offers received. a major hotel brand recently completed a property tour with positive results, branding this asset would materially elevate occupancy, ADR, and NOI. - We have several other on & off market listings of; three (3) ocean view lots walk to beach, hotels, large 100+ seat restaurant that includes the real estate, multi family, commercial land, mixed-use and a 10 home residential fully entitled project with plans, all in Santa Cruz, Santa Clara & Monterey Counties.
Investment highlights
- 2026 Q1 revenues up 40% year over year, on track for $2.5M annual revenue
- Walk to the Santa Cruz Beach Boardwalk
- Major brand has given verbal commitment for a flag (optional for buyer, con contracts signed yet)
- Major brand will mage a significant impact with ADR &NOI
- 3.5 million visitors to the Boardwalk generate $1.5b billion annual travel expenditures, high demand low supply of rooms
- 9.5-10 million population, feeder markets within 100 miles of Santa Cruz
- 80 rooms is the "sweet spot" for mid sized investors
- Market Revival of new luxury projects help drive more demand to the destination occurring in Santa Cruz
- Summer Peak (Q3): Expect mid-range ADRs to surge toward $300+ on weekends, particularly during the July/August peak
- Off-Season (Q1/Q4): Rates typically soften to the $170–$190 range to maintain baseline occupancy during the "coastal chill" months
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