17770 CENTER RD TRAVERSE CITY MI 49686-9774
INVESTMENT OFFERING | HARBOR VIEW NURSERY & LAVENDER FARM 17770 Center Road, Old Mission Peninsula,
Marketing description
INVESTMENT OFFERING | HARBOR VIEW NURSERY & LAVENDER FARM 17770 Center Road, Old Mission Peninsula, Traverse City, MI 49686 Offered at $2,999,999 | 46.52 Acres | A-1 Agricultural | Operating Business
Harbor View Nursery & Lavender Farm represents one of the most distinctive commercial agricultural opportunities in the Midwest. A fully operational, multi-revenue agritourism destination with 25 years of brand equity, an established customer base, and irreplaceable positioning on one of Northern Michigan's most sought-after land corridors.
The Asset
Situated on 46.52 acres along Center Road on the Old Mission Peninsula, Harbor View occupies a location that is as strategically valuable as it is visually stunning. The Peninsula shares the 45th parallel with Provence, France, the world capital of lavender, producing ideal growing conditions that cannot be manufactured or moved. Eight distinct lavender varieties span the property's rolling fields, forming the agricultural backbone of an operation that has compounded in brand value for over two decades.
Revenue Streams
The business generates diversified income across multiple channels, reducing single-source dependency and providing a new owner with immediate cash flow from day one. The on-site farm store retails 50+ proprietary lavender-based products, essential oils, culinary blends, and handcrafted goods to a loyal and growing customer base. A productive cherry orchard contributes seasonal agricultural income, and an established mulch operation adds a year-round revenue layer independent of lavender's harvest cycle.
The Residence
A 4-bedroom farmhouse with original wood floors anchors the property, offering an owner-operator the rare ability to live where they work — or to evaluate the structure's potential for expanded hospitality use, subject to applicable township approvals.
The Intangible Value
Twenty-five years of operating history have produced something no capital expenditure can buy outright: a recognized brand, a repeat visitor base, and destination status within Northern Michigan's agritourism economy. Comparable operations of this scale, tenure, and location simply do not exist in the Michigan market. The buyer who moves on this asset acquires not just land and improvements, but a compounding legacy with significant runway for growth.
Offered at $2,999,999. Qualified buyers may request financial documentation and a confidential property tour through The Foerster Group, powered by Real Estate One.
Erica Foerster | 210.286.8954 | [email protected] Marc Foerster | 231.600.3410 | [email protected] thefoerstergroup.com
Investment highlights
INVESTMENT HIGHLIGHTS
- 46.52 acres of A-1 Agricultural land on the Old Mission Peninsula: one of the most coveted and supply-constrained land corridors in Northern Michigan
- 25-year operating history with established brand equity, loyal repeat customer base, and destination agritourism recognition across the region
- Multi-stream revenue model: farm store retail, 50+ proprietary lavender products, cherry orchard income, and an independent mulch operation provide diversified cash flow with reduced seasonal dependency
- 8 lavender varieties cultivated on the 45th parallel, the same latitude as Provence, France, creating a rare and irreplaceable growing environment
- On-site farm store retailing essential oils, culinary blends, and handcrafted goods with an established Northern Michigan and beyond customer following
- 4-bedroom farmhouse with original wood floors offers owner-operator living quarters or potential hospitality conversion opportunity (subject to Peninsula Township approvals)
- Turnkey acquisition: land, improvements, operating business, equipment, inventory, and brand conveyed together, enabling immediate continuity of operations
- Scarcity-driven value: no comparable operating lavender agritourism asset of this scale, tenure, and location exists in the Michigan market
- Agritourism tailwinds: Northern Michigan's experiential tourism economy continues to expand, with Old Mission Peninsula drawing regional and national visitors year over year
- Offered at $2,999,999: contact The Foerster Group for qualified buyer access to financials and private tour scheduling
The Foerster Group | Powered by Real Estate One Erica Foerster 210.286.8954 · Marc Foerster 231.600.3410 · thefoerstergroup.com
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