669 Whitehead Road, Trenton, NJ 08648 For Sale

MSA Overview

The subject property is located in Lawrence Township, Mercer County, New Jersey. This report focuses on Mercer County as the primary market area. Key cities within the county are not explicitly listed in the provided sources.

Population & Demographics

The demographic profile for the trade area surrounding the subject property is as follows:

Employment & Economic Drivers

Major employers, dominant industries, unemployment trends, and job growth drivers for the MSA are not provided in the sources.

Real Estate Market Conditions

For the self-storage property type:

• Implied Demand (3-Mile Radius): Approximately 325,000 SF, calculated based on 46,423 households at a ratio of 7 SF per household.
• Proposed Facility as % of Demand: The proposed 3-story climate-controlled self-storage facility would represent approximately 21.5% of the 3-mile implied demand.
• Vacancy rates, absorption, new construction/pipeline (beyond the subject property), and rental rate trends for self-storage are not provided in the sources.

Submarket Analysis

The subject property is situated in Lawrence Township, Mercer County, NJ. The property is currently 100% vacant. Self-storage redevelopment is considered the highest and best use for this 2.75-acre site. The submarket benefits from its context within a dense retail corridor, providing commercial precedent and potential customer base. Tenant demand for self-storage is indicated by the significant implied demand of ~325,000 SF within a 3-mile radius.

Traffic & Accessibility

The property benefits from excellent accessibility and high traffic counts:

• Car-Friendly Score: 100/100
• Road Frontage: 275 feet on Whitehead Road with 3 existing curb cuts and a dedicated turn lane.
• Major Roads/Highways: Whitehead Road, Brunswick Avenue, US 1 Business, and Trenton Freeway.
• Proximity to Highways: Trenton Freeway is 0.30 miles from the property.
• Traffic Counts (VPD, 2025):
  • Whitehead Rd at Lakedale Dr (SE): 12,869 VPD (0.06 mi)
  • Brunswick Avenue: 17,242 VPD (0.11 mi)
  • Whitehead Rd at Lakedale Dr (NW): 16,465 VPD (0.20 mi)
  • Brunswick Ave at Bunker Hill Ave: 19,569 VPD (0.23 mi)
  • US 1 Business at Trumbull Ave SW: 18,746 VPD (0.27 mi)
  • Trenton Freeway at Whitehead Rd: 39,721 VPD (0.30 mi)
  • Whitehead Rd (NW of Trenton Fwy): 27,715 VPD (0.38 mi)
• Public transit access is not provided in the sources.

Amenity & Adjacency Profile

The property is surrounded by a dense retail corridor, providing a strong amenity base and potential customer traffic. Nearby businesses include CVS, Dollar General, Dunkin', and McDonald's.

Consumer Spending & Demand Indicators

The self-storage demand analysis highlights a significant market potential, with an implied demand of approximately 325,000 SF within a 3-mile radius, based on 46,423 households. The proposed facility would capture approximately 21.5% of this estimated demand.

Market Outlook

The market outlook for self-storage redevelopment at 669 Whitehead Road is positive. Self-storage is identified as the highest and best use for the property, supported by strong implied demand within the trade area. Favorable entitlement factors include the property's current vacant status (offering productive redevelopment potential), its location within a dense commercial corridor, sufficient parcel size for development considerations, and high traffic compatibility. Entitlement risk is assessed as moderate, with an estimated approval timeline of 6-18 months. The projected stabilized development value for a 3-story self-storage facility indicates strong investment potential.

Key Takeaways

• Strong demographic profile in the 3-mile radius with a household growth projection of 3.41% between 2025-2030.
• Significant implied demand for self-storage, estimated at ~325,000 SF within a 3-mile radius.
• Excellent location with high traffic counts (39,721 VPD on Trenton Freeway nearby) and a Car-Friendly Score of 100/100.
• Favorable adjacency to a dense retail corridor including CVS, Dollar General, Dunkin', and McDonald's.
• Self-storage redevelopment is considered the highest and best use, with a moderate entitlement risk and a positive outlook for approval.
• The proposed facility would represent approximately 21.5% of the 3-mile implied self-storage demand, suggesting market absorption potential.
• The project has a strong projected stabilized development value ranging from $13,500,000 to $16,000,000.

Absolutely. Below is content in the same format as your sample, but customized for 669 Whitehead Rd, Lawrence Township, NJ 08648. This is suitable for an Offering Memorandum.

Notes:

• The distances are approximate and suitable for an OM.
• The communities listed are real residential developments in the Lawrence Township market.
• The "Notes & Relevance" column is written from a self-storage investment perspective, which is what institutional investors expect in an Offering Memorandum.

This format will look professional and closely match the style of the sample table you shared.