Avison Young, as sole exclusive agent, is pleased to offer fee simple interest in the two-property Wisconsin Dells Portfolio. Wisconsin Dells is a popular midwestern drive-to leisure destination and is widely known as the “Water Park Capital of the World”. The portfolio is comprised of 200 guestrooms and is being sold unencumbered of debt and management.
Centrally Located in the “Water Park Capital of the World”
Wisconsin Dells, commonly referred to as “The Dells”, is a world famous tourist destination known for its water parks, amusement parks, gaming centers, and live entertainment venues. The 95-room Springhill Suites and 105-room Fairfield Inn & Suites are conveniently located in the heart of Wisconsin Dells and are located within easy walking distance to three of the five major water parks.
Emergence of Drive-To Leisure Demand
As with many leisure markets in the U.S., Wisconsin Dells benefitted greatly from the demand shift that took place as a result of the Covid-19 Pandemic. During the pandemic, national demand shifted dramatically across the country from mostly corporate travel to almost exclusively local, drive-to leisure travel. Wisconsin Dells hosts over 4 million visitors annually and can be easily accessed by the 45 million people who live within a 5 hour drive of the city.
Convenient and Operationally Efficient Location
The Springhill Suites and Fairfield Inn & Suites sit directly across from one another on Iron Brigade Memorial Highway, which is the main North-South through fare connecting the town’s theme parks and entertainment venues. Not only is this a convenient location for guests, but it also allows for potential operating efficiencies for a new management company.
Discount to Replacement Cost
The two-property portfolio is being offered at a significant discount to replacement value compared to the price of replicating the same assets today. This offers a new investor immediate value from day one of their investment.
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